Lead generation for green energy businesses
Learn how to reliably get leads.
What you'll learn
This course provides a systematic process for creating a lead generation plan for your green energy business, whether you are working in solar PV, energy efficiency, wind, solar thermal or other forms of clean energy. As you complete each lesson your assignment will be to apply it to your business.
On completion of the course you will have developed a lead generation plan for your business, starting with setting goals through to putting in place a method to analyze results and improve your plan.
This practical course with 8 lessons has templates and guides that will help you systematically build a lead generation machine.
Each lesson has:
- A short 3 to 10 minute video presenting the material covered.
- One or two practical worksheet templates for you to fill in for your business. In this way you not only learn but use your knowledge to make positive changes in your business.
- A short quiz to complete before moving onto the next lesson. Quizzes help reinforce what you have learnt.
- An optional confidential review of the lead generation plan you developed by completing all assignments.
After completing all lessons you will have built a lead generation plan. If you submit it to us for review (in confidence), we will provide comments and suggestions for improvement.